This week, my oldest sister is celebrating her 50th birthday. A half century. Wow! She insists that she’s excited for the next phase of life, and I quote, “Fifty is… Read More
Team
Cross-Functional Team
A team consisting of representatives from the various functions involved in product development, usually including members from all key functions required to deliver a successful product, typically including marketing, engineering,… Read More
Project Team (or NPD Team)
A multifunctional group of individuals chartered to plan and execute a New Product Development project. Virtual product development teams have special concerns due to dispersion. Four Tips for Virtual Teams… Read More