While the declaration of a recession is dependent on an obscure department of the federal government, most people recognize the signs of an economic downturn. Dictionary.com defines an economic recession… Read More
risk management
Understanding Project Risk
New product development (NPD) projects are built with inherent risk. We don’t know if the markets will support the idea once it is commercialized. We don’t know if we can… Read More
Managing Project Risk
What is project risk? Is it the same as a gamble? Are we simply at the mercy of good luck to prevent project risks? Or can we manage risk in… Read More
Risk in Innovation (Part 2 of 2)
Listen to the podcast (about 5 minutes). Innovation involves risk due to uncertainties in markets, technologies, and product categories. Customer needs change over time and industries migrate. Risk in innovation… Read More