Jeff is a Product Manager at a large company. He has profit-and-loss responsibility for a well-known consumer brand. Unfortunately, the last new product launch in the brand family was a disaster. The company is sitting on $3M inventory and nearly $1M in raw materials orders. Customers aren’t buying the product and
New Product Development
An Idea Life Cycle for Innovation Success
Most of us have lots of ideas. Some of them are good, while others don’t pan out. Our idea span from improving technology and devices to better health care. Ideas are born to solve the great big, hairy problems of the world and other ideas are simple in nature to help us with our daily… Read More
Innovation Metrics
As they say, “What gets measured, gets done.” Measurements tell us how we are doing versus a standard and can provide motivation to improve systems or change behaviors. We know how far we’ve come and how far to go to achieve a goal by reviewing metrics. Traditional project metrics focus
“Wagile” in New Product Development
New product introductions fail at an amazingly high rate – about half of all new products commercialized fail to meet sales targets. In some cases, customers like the product features, but the cost is too high. In other situations, companies miss the mark in developing and designing a product that
Your Strategic Innovation Partner
TwitterFacebookLinkedinGoogle +