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market research

10.17.22 Innovation, Market Research, New Product Development

Interfacing with Customers in NPD

Product management is a relatively new field where people gather business knowledge to direct development of new products.  These are not traditional “people managers” in the sense of direct reporting… Read More

09.12.22

Design Thinking/Creativity Short Course

Join us for this fast-paced workshop where you will learn the Design Thinking model for creative problem-solving, take away several actionable creativity tools, and improve communication with teams and customers…. Read More

09.01.22 Engineering Management, Market Research, New Product Development

Simplified Market Research Tools

New product development (NPD) is the art and science of converting nascent ideas into commercial products and services that deliver value to the consumer as well as the producer.  We… Read More

01.12.22

Design Thinking/Creativity Short Course

Join us for this fast-paced workshop where you will learn the Design Thinking model for creative problem-solving, take away two Design Thinking tools, and improve communication with teams and customers…. Read More

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