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NPD Teams

11.08.22 Innovation, New Product Development, NPD Process, NPD Teams

Four Elements of Risk in NPD (Part 2)

Last week, we started a two-part series on risk and new product development (NPD).  We described, in some detail, uncertainties in the customer and financial realms.  In this post, we… Read More

11.08.22 New Product Development, NPD Process, NPD Teams

Four Elements of Risk in NPD (Part 1)

Risk is typically viewed as a negative outcome in response to an action taken.  In business and innovation, we must take risks to increase revenues and develop new products.  However,… Read More

10.26.22 Innovation, New Product Development, NPD Process, NPD Teams

Product Development During Recession

Regardless of the government’s official declaration of recession, most people and businesses are feeling intense, negative economic pressures.  My monthly grocery bill has soared 30% through the course of this… Read More

09.29.22 Engineering Management, Leadership, New Product Development, NPD Process, NPD Teams

Keeping the Team Small

In last week’s post, we discussed who is on a new product development (NPD) team.  For example, a working NPD team must include representatives of project management, marketing, engineering, and… Read More

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