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02.04.15 NPD Glossary

Business Model

Spanish DictionaryA business model is the plan implemented by a firm designed to generate profits.  Business model innovation entails finding new ways to deliver existing or products and services to customers and may involve adaptations in markets, technologies, and products.

Read more about business models in Business Model Innovation, one of many thought leadership papers available.

For more new product development terms, please see the NPD Glossary.

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Your strategic innovation partner for NPDP and project management training.

Tags: business model, business model innovation, innovation

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